We find commercial roofing clients

We built proprietary data scrapers specifically for local service businesses. We start by scraping Google Maps to identify facilities in your service area. Then our AI agents perform deep research across Google, LinkedIn, state registries, and company websites to find the actual decision-maker, not just the company. Here's why this matters: tools like Apollo and ZoomInfo rely on LinkedIn as their data source. If a decision-maker isn't on LinkedIn, they don't have their contact. We estimate that's about 50% of facility managers and property owners. Because we find contacts others can't reach, these decision-makers receive far fewer cold emails—which means they respond at a higher rate.

Most clients receive 3-15 interested leads per month. Some months run higher or lower depending on market conditions and seasonality. We define a "lead" as someone who responds expressing genuine interest—requesting a quote, asking for an inspection, describing a project need, or scheduling a meeting. We don't count "not interested" responses. For context: we've had roofing clients generate 60+ leads over 5 months, and lighting contractors averaging 15 leads per month over 7+ months of campaigns.

Avoiding spam is half the battle. If you send 300 emails from a single inbox, you'll get flagged almost instantly. That's why we have a setup fee—we use it to configure multiple inboxes and spread out volume. Instead of 300 emails a day from one inbox, we send about 20 emails a day from 15 different inboxes. We also run continuous deliverability monitoring. Our AI tracks reply rates across every inbox, and if one starts underperforming, we automatically swap in a healthy replacement. This infrastructure is what lets us consistently land in the primary inbox, not spam.

All leads are exclusive to you. Every email goes out under your company's brand, so when someone responds, they're responding specifically to you—not to a lead marketplace. We won't sign up a direct competitor offering the same services in your territory. This exclusivity is also why we see higher conversion rates: these leads are genuinely interested in working with your company, not shopping around.

Yes. We guarantee at least 3 interested leads per month. If you receive fewer interested responses, your following month is credited to your account. That said, we intentionally charge month-to-month with no long-term contract. We want to prove our value every single month. If it's not working, you can cancel anytime before your next renewal—no 30-day notice, no cancellation fees.

Very little. This is a done-for-you service, not a DIY tool. To get started: One 30-45 minute onboarding call where we align on your service area, target customers, and any companies to avoid. Ongoing: You respond to interested leads when they come in (we recommend calling them immediately). We also schedule brief periodic check-ins to review performance and optimize campaigns. Most clients tell us the main "work" is just answering the phone when qualified prospects call back.

These are powerful DIY platforms, but you have to build your own workflows, manage email deliverability, write copy, and monitor campaigns yourself. Most contractors we talk to estimate they'd need a full-time employee to run these tools effectively. Plus, they rely on LinkedIn data—missing roughly half of the decision-makers we can reach. Maverick is done-for-you: we handle the data, infrastructure, copywriting, and optimization. You just respond to leads. vs. Lead gen agencies: Traditional agencies charge $2,000-$5,000/month with 6-12 month contracts. They often mix residential and commercial leads, target generic contact forms, and don't provide exclusive leads. Maverick is $499/month with no contract, focuses exclusively on commercial, targets verified decision-makers directly, and every lead is yours alone.

Absolutely. We ask that reference calls be the final step in your decision—a "go/no-go" moment. If speaking with another contractor is the last thing you need to move forward, we're happy to connect you with clients in roofing, lighting, and other trades who've been with us for 6+ months.